Exploring Retailer’s Grocery Purchasing Behavior through Online Platforms in Bengaluru City, India
Abhishek S & Deval B Patel · Archives of Current Research International · 2024
Indian retail market is one of the most complicated and dynamic industry which is contributing to more than 10% of the country’s gross domestic product (GDP) and around 8% of the employment. Mainly it is dominated by unorganized retailers, in last 10 years gradual shifts, like en...
Open access
Research Article
10.9734/acri/2024/v24i10905