Proactiveness and Exploitation Competitive Strategies of Mobile Communication Firms in Rivers State
Wegwu, Macaulay Enyindah & C. A. Nwuche · Journal of Economics, Management and Trade · 2019
The purpose of this paper is to investigate the relationship between proactiveness and exploitation strategies for meeting the existing and future market demands of consumers. From the population of 162 employees made up top level managers, middle level managers and supervisors,...
Open access
Research Article
10.9734/JEMT/2019/44121