Devashish Thakur

Marketing Cost, Producer's Share, and Marketing Efficiency in Different Marketing Channels of Persimmon Crop in Kullu District of Himachal Pradesh

Devashish Thakur, Mukesh Kumar Maurya & Madhusudan Tiwari · Asian Journal of Agricultural Extension, Economics & Sociology · 2023

This study examines the marketing channels and associated costs in the persimmon industry, focusing on the producer's share in consumer rupees and marketing efficiency. The research analyzes different marketing channels involving wholesalers, retailers, and pre-harvest contractor...