Examining Evolving Trends: A Study on the Changing Dynamics of Policyholders' Behavior Towards Life Insurance Products in Odisha
Gouri Shankar Sethi, Dhani Murmu & Kishore Kumar Das · South Asian Journal of Social Studies and Economics · 2024
Aims: The study aims to evaluate the impact of corporate policy on life insurance policyholders' purchasing intentions. Additionally assessed are the effects of agent conduct and financial independence on the purchase of insurance products. The influence of demographic parameters...
Open access
Research Article
10.9734/sajsse/2024/v21i4795