Social Media Marketing Activities (SMMAs) as Stimulus on Purchase Intention with Customer Engagement as Mediator on @avoskinbeauty TikTok’s Account
. Susiyanto, Ilzar Daud, Erna Listiana, Rizky Fauzan & . Hasanudin · Asian Journal of Economics, Business and Accounting · 2023
Aims: This research will look at the extent of the influence of Social Media Marketing Activities carried out by Avoskin Beauty to market their products so that potential; consumers are interested in buying products offered by Avoskin Beauty which are mediated by Customer Engagem...
Open access
Research Article
10.9734/ajeba/2023/v23i4929