Hermann Gruenwald

Bangkok Street Food Vendors (SME) Business Continuity during COVID-19 Pandemic

Hermann Gruenwald · South Asian Journal of Social Studies and Economics · 2022

Aims: This study aimed at capturing the perceptions of Bangkok street food vendors related to the business continuity of SMEs during the covid-19 pandemic. Study Design:  The study design followed the 7 Ps of the service marketing model: product, price, place, promotion, process,...

Open access Research Article 10.9734/sajsse/2022/v13i430363

Coworking Spaces in Germany during the Covid-19 Crisis Utilized for Homeoffice and Homeschooling

Hermann Gruenwald · South Asian Journal of Social Studies and Economics · 2020

Aims: To capture the perception of coworking space (CWS) users during the covid-19 crisis for homeoffice and homeschooling purposes in terms of process, physical evidence and people components of the service marketing mix. Study Design:  This is a grounded theory study in nature...

Open access Research Article 10.9734/sajsse/2020/v8i430219