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Ilzar Daud

Publications (5)

Social Media Marketing Activities (SMMAs) as Stimulus on Purchase Intention with Customer Engagement as Mediator on @avoskinbeauty TikTok’s Account

. Susiyanto, Ilzar Daud, Erna Listiana, Rizky Fauzan & . Hasanudin · Asian Journal of Economics, Business and Accounting · 2023

Aims: This research will look at the extent of the influence of Social Media Marketing Activities carried out by Avoskin Beauty to market their products so that potential; consumers are interested in buying products offered by Avoskin Beauty which are mediated by Customer Engagem...

Open access Research Article 10.9734/ajeba/2023/v23i4929

The Influence of Work Motivation and Work Discipline towards the Job Satisfaction with Organizational Commitment as Intervening Variables of the Millennial Generation in Indonesia

Cienta Tatia Dede Tama, Titik Rosnani, Ilzar Daud, M. Hanafi A. Syukur & Nurul Komari · Journal of Economics, Management and Trade · 2023

Aims:  In the millennial generation era, the competition between companies is very tight. That is why companies must ensure that their employees’ criteria could compete in such a situation. The level of competition between individuals is very tight, requiring business organizatio...

Open access Research Article 10.9734/jemt/2023/v29i21077

Investigating the Impact of Job Insecurity and Burnout towards Employee Performance in Mitsubishi Pontianak: The Mediating Role of Work Engagement

. Tifinny, Anwar Azazi, Ilzar Daud, Maria Christiana I. K. & Ahmad Shalahuddin · Asian Journal of Economics, Business and Accounting · 2023

Aims: This study examined the effects of job insecurity and burnout on employee performance and work engagement as mediating variables at Mitsubishi Pontianak. Study Design:  A quantitative approach was used to investigate this study, and as many as 233 respondents who met the re...

Open access Research Article 10.9734/ajeba/2023/v23i3925

The Effect of Work Environment and Work-life Balance on Job Satisfaction: Work Stress as a Mediator

Nathania Jessica, Nur Afifah, Ilzar Daud, . Sulistiowati & Wenny Pebrianti · Journal of Economics, Management and Trade · 2023

Aims: Employees are one of the crucial factors in a company. Company must be able to pay attention to the physical and mental needs of the employee to obtain good performance. Work environment and work-life balance are the factors that affect the employees’ performance and job sa...

Open access Research Article 10.9734/jemt/2023/v29i11074

The Impact of Authentic Leadership toward Employee Performance through Work Engagement and Organizational Citizenship Behavior as Mediating Variable

Irvanny Aulia Fadhilah, . Heriyadi, Ilzar Daud, Ahmad Shalahuddin & Yulyanti Fahruna · Journal of Economics, Management and Trade · 2023

Aims: This study aims to determine the influence of authentic leadership style on employee performance through work engagement and citizenship behavior of employees as mediation. It examines the relationship between authentic leadership, work engagement, organizational citizenshi...

Open access Research Article 10.9734/jemt/2023/v29i11072