Economic development in India is uneven, with regions like Nagaland lagging due to poor infrastructure and limited market access. The Act East Policy aims to boost growth through connectivity, culture, and trade, though progress is still gradual. This research explores the econom...
Open access
Research Article10.9734/jemt/2026/v32i41418
Consumer awareness of rights and responsibilities is a prerequisite to an effective consumer protection system and fair market functioning. In India, rapid economic growth and digitalization have created a significant demand for informed and responsible consumers. The facts show...
Open access
Research Article10.9734/jemt/2026/v32i11384
The research examined the extent to which financial literacy and risk tolerance influence the investment behavior of college students in Jakhama, Kohima when considered together. Using primary survey data of 415 respondents, the analysis applied logistic and ordered logit models...
Open access
Research Article10.9734/ajeba/2025/v25i122113
Background: The rapid expansion of e-commerce in India has transformed consumer markets while simultaneously intensifying concerns around consumer protection, grievance redressal, and platform accountability. Despite growing scholarly interest in online complaint behavior and dig...
Open access
Research Article10.9734/sajsse/2026/v23i51320