Effect of Customer Satisfaction on the Profitability of the Sacco Sector in Kenya. A Case of Thamani Sacco Society Limited Tharaka Nithi County
Morris A. Mugendi Nyaga & Robert Omundi Obuba · Asian Journal of Economics, Business and Accounting · 2022
SACCOs are on the forefront to offer financial services to their members, with the liberalization of financial industry in Kenya, this has brought in more financial institutions providing accessible cheap loans. As a result of this, financial institutions including SACCOs are com...
Open access
Research Article
10.9734/ajeba/2022/v22i430555