A Study on the Online Buying Behaviour of the Generation Y in india
Mrinmoyee Sharma · Journal of Scientific Research and Reports · 2022
Online shopping is one of the fastest growing tools of e-commerce in this age of digitization. It has facilitated one click purchases that are convenient, fast and also provide customers with a wide range of products and varied purchase choices through a web of sellers. During on...
Open access
Research Article
10.9734/jsrr/2022/v28i130493