Behavioural and Socio-Economic Determinants of Consumer Expenditure on Organic Millets: Evidence from Hyderabad, India
Shana KK, Ranjit Kumar, K. Suhasini, K. Madhu Babu & A. Dhandapani · Archives of Current Research International · 2025
The study investigated the behavioural and socio-economic variables influencing consumer expenditure on organic millets in Hyderabad, India. As the demand for organic foods has grown, understanding the drivers of consumer behaviour has become vital for promoting sustainable consu...
Open access
Research Article
10.9734/acri/2025/v25i101562