The Effect of Relationship Marketing, Promotions, and Brand Image on Purchasing Decision of Sahira Dates Syrup
Vera Clara Simanjuntak, Dewi Ayu Kusumaningrum & Mella Desthari · South Asian Journal of Social Studies and Economics · 2022
Aims: This study aimed to discover the effect of relationship marketing, promotions, and brand image on purchasing decision of Sahira Dates syrup. Study Design: Quantitative study Place and Duration of Study: Study location was in Bogor City, with a study duration of five months...
Open access
Research Article
10.9734/sajsse/2022/v14i430390