Aims: This study aims to analyze the effect of influencer marketing and content marketing on consumer purchase decision and customer engagement as mediating variables at Mitra Jawi Pontianak. Study Design: A quantitative approach was used to investigate this study, and as many as...
Open access
Research Article10.9734/ajeba/2023/v23i2917
Aims: Cryptocurrency (CC) is a digital currency innovation that has impacted the financial sector's distribution mechanism since December 2013. This research aims to discover a non-linear mathematical Quantum relationship between the escalation of the development of cryptocurrenc...
Open access
Research Article10.9734/ajeba/2023/v23i2918
Aims: To determine the investment feasibility of evaluating cryptocurrency opportunities as an investment product under the possibility of crypto price valuation selection. The study analyzes three indicators: asset price returns in unrelated time, selection of cryptocurrency inv...
Open access
Research Article10.9734/ajeba/2023/v23i2919