The growing dependence on non-biodegradable packaging, fuelled by the fast-food industry, is becoming an urgent environmental challenge. Although green marketing has been promoted for decades, the actual use of eco-friendly products remains disappointingly low. This study set out...
Open access
Research Article10.9734/ajaees/2025/v43i102824
Shilbilati potato, a traditionally significant variety of potato, is grown in norther Rangpur district of Bangladesh, despite its lower yield compared to the high yield varieties of potatoes. This study evaluates the profitability of Shilbilati potato farmers and intermediaries u...
Open access
Research Article10.9734/ajaees/2025/v43i102821
Repeated droughts in Kenya’s arid and semi-arid regions erode livestock assets and perpetuate poverty among pastoralist households. Index-Based Livestock Insurance (IBLI) offers potential for mitigating such risks, yet empirical evidence of poverty reduction remains limited. This...
Open access
Research Article10.9734/ajaees/2025/v43i102822
Purpose: The marketing of fresh fish through online platforms has experienced significant acceleration during the COVID-19 pandemic, particularly in Kerala, India, this study investigates how different dimensions of e-service quality influences loyalty intentions through perceive...
Open access
Research Article10.9734/ajaees/2025/v43i92820
Indigenous chicken rearing is an important part of rural livelihoods in Bangladesh, especially in economically challenged areas where it provides a primary source of income, nutrition, and employment opportunities for the poor people, especially for women. The purpose of this stu...
Open access
Research Article10.9734/ajaees/2025/v43i92819
Globally, food insecurity remains a significant challenge. Women are disproportionately affected due to limited access to financial resources. In Kenya's arid regions like Tharaka, gendered financial exclusion, poverty, and climate shocks further weaken household food security (H...
Open access
Research Article10.9734/ajaees/2025/v43i92818
Social media has emerged as one of the most significant communication tools in the modern world, facilitating the rapid exchange of information across various sectors. Agriculture has not remained untouched by this transformation. Agricultural extension services, in particular, h...
Open access
Research Article10.9734/ajaees/2025/v43i92817
This studi aims to analysize the sustainable index and status of the livestock agribusiness area in Sukabumi Regency based on five dimension of sustainability. This studi was contucted in sub-district designated as Livestock Agribusiness Areas (Kagrisnak) in 2012, with the resear...
Open access
Research Article10.9734/ajaees/2025/v43i92816
Pastoralist households in Kenya’s arid and semi-arid lands face recurrent droughts and climate variability, which undermine livestock-based livelihoods and compromise food security. Index-Based Livestock Insurance (IBLI) has been promoted as an adaptation tool that provides payou...
Open access
Research Article10.9734/ajaees/2025/v43i92813
Soybean (Glycine max L.), a vital oilseed crop with over 40% protein and 20% oil, plays a critical role in India’s edible oil economy. Madhya Pradesh, the “Soya State,” contributed 48.4% of national production and 47.8% of area in 2019–20, with average productivity of 1,062 kg/ha...
Open access
Research Article10.9734/ajaees/2025/v43i92814