Bella Isen, Fausiyat Olawepo Moyosore, Temiloluwa Paul Adetola, Adesewa Kofoworola Lawal, Mercy Amuna, Prince Yeboah Ntim & Richard Asamoah Kwarteng·Asian Journal of Economics, Business and Accounting·2026
The fast development of e-commerce has made competition stiffer and made the necessity of knowing customer behaviour stronger in digital touchpoints. This has led to customer analytics becoming one of the most important capabilities of maximizing sales funnel conversion and custo...
Open access
Research Article10.9734/ajeba/2026/v26i12136
Application of a strategic approach in managing people in an organization has been touted as acritical component in improving organizational performance. Although the relationship between Strategic Human Resource Management (SHRM) and performance is well established in private se...
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Research Article10.9734/ajeba/2026/v26i12137
This research presents a comprehensive comparative analysis of five leading Indian Public Sector Banks: SBI, PNB, BOB, IOB, and UB, covering the period from 2019 to 2024. It utilizes the CAMELS framework and employs statistical tools such as ANOVA and Bonferroni post-hoc tests to...
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Research Article10.9734/ajeba/2026/v26i12135
Aims: This study examines the effect of individual characteristics on lecturer performance through individual ambidexterity, with a focus on lecturers at Private Higher Education Institutions under LLDIKTI Region II, Indonesia. Study Design: Quantitative explanatory research with...
Open access
Research Article10.9734/ajeba/2026/v26i12132
This study evaluates the impact of major policy reforms that deregulated Zimbabwe’s oil industry, with particular emphasis on their implications for rural development in Mudzi Rural District, Mashonaland East Province. The research examines how liberalising the importation, distr...
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Research Article10.9734/ajeba/2026/v26i12133
Newly built national highways in Kerala were intended to catalyse regional economic development by reducing transport costs, improving market connectivity, and strengthening supply chains. However, recurrent structural failures and rapid asset degradation have substantially weake...
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Research Article10.9734/ajeba/2026/v26i12134
Zimbabwe’s oil industry continues to face long-standing, deep rooted and multifaceted challenges despite the adoption of a deregulation policy in 2003. Persistent foreign currency shortages, regulatory volatility, weak infrastructure, high supply chain costs, and inadequate inves...
Open access
Research Article10.9734/ajeba/2026/v26i12129
In recent times, rising pressure from stakeholders, greater regulatory oversight, and increased investor interest in sustainable business practices have amplified the significance of Environmental, Social, and Governance (ESG) disclosure as a means to boost firm value. Despite th...
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Research Article10.9734/ajeba/2026/v26i12130
Despite growing scholarly and policy interest in prison-based production and rehabilitation initiatives in developing economies, empirical evidence remains limited on how entrepreneurship functions as a coordinating mechanism across production, business, and operational systems w...
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Research Article10.9734/ajeba/2026/v26i12131
Digital transformation has become a critical pathway for enhancing the resilience of micro, small, and medium enterprises (MSMEs), particularly in contexts marked by technological disruption and systemic shocks. This systematic literature review examines how digital transformatio...
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Research Article10.9734/ajeba/2026/v26i12126