Skip to content
Journal

Asian Journal of Economics, Business and Accounting

Published by SCIENCEDOMAIN international · ISSN (electronic) 2456-639X

Search within this journal

2,323

Articles indexed

295

2026 articles

2,322

Open access

10,745

Citations (indexed)

Publications by year

Articles (2323)

The Effect of Job Training and Employee Development on Performance with Individual Competence as a Moderation (A Study of Weaving Industrial SMEs in Gianyar Regency)

I Gusti Ayu Dewi Adnyani, Ni Komang Ayu Diah Ambalika, Cresentia Godeliva Yevtatianti & Anak Agung Istri Agung Chandrika Dewi · Asian Journal of Economics, Business and Accounting · 2025

Aims: This study was conducted to assess the effects of training on optimising performance in the weaving industry. This study aims to test the influence of the training on employee performance and the development of SME actors. Methodology: Both quantitative and qualitative data...

Open access Research Article 10.9734/ajeba/2025/v25i51807

Artificial Intelligence in Content Creation: A Comprehensive Analysis of Creative, Ethical, and Economic Impacts

Amita S. Sannaki & S. R. Ganesh · Asian Journal of Economics, Business and Accounting · 2025

The primary objective of this study is to examine the impact of Artificial Intelligence (AI) on content creation across various creative industries, including writing, visual arts, and music composition. The research aims to analyze how AI technologies are transforming traditiona...

Open access Research Article 10.9734/ajeba/2025/v25i51801

The Impact of Liquidity on the Financial Performance of Microfinance Institutions: Evidence from Mombasa Town, Kenya

Kennedy Omondi Okeyo · Asian Journal of Economics, Business and Accounting · 2025

Microfinance institutions have encountered by difficulty determining the prime point or the level at which they can uphold its liquidity so that to augment its profitability. The difficulty becomes further distinct as good records of institutions particularly microfinance institu...

Open access Research Article 10.9734/ajeba/2025/v25i51802

Developing a Conceptual Framework for Forensic Strategic Management Learning in Universities: A Content Analysis in the Context of COVID-19

Mia Ika Rahmawati, Mar’a Elthaf Ilahiyah & Anang Soebardjo · Asian Journal of Economics, Business and Accounting · 2025

Aims: Increased financial fraud, organizational uncertainty, the need for agile strategic responses, and the increasing complexity of modern business environments has heightened the need for interdisciplinary approaches within accounting education, particularly integrating strate...

Open access Research Article 10.9734/ajeba/2025/v25i51803

Building Brands for a Sustainable Future: Integrating Strategy, Consumer Response and Ethical Communication

Galvin Kuan Sian Lee · Asian Journal of Economics, Business and Accounting · 2025

Aims: This review aims to explore how sustainable branding contributes to long-term brand equity through the integration of strategic positioning, consumer emotional engagement, and ethical communication. It addresses issues of consumer cynicism and brand distrust in the alignmen...

Open access Research Article 10.9734/ajeba/2025/v25i51800

Predicting Consumer Choices Using Brain Signals and a Hybrid Gray Wolf–Cheetah Algorithm

Shan Ali Abdula, Hersh Fakhradin Aziz, Rawezh Kamaran Ahmed, Mohammed Satar Saeed, Twana Nasih Ahmed, Hemn Ghazi & Ali Mohammed Salih · Asian Journal of Economics, Business and Accounting · 2025

The diversity of customer decision-making and product preferences combine to form a marketer's nightmare. In this work, we introduce a new neuromarketing method for predicting consumer choices based on brain signals. Participants were 25 healthy volunteers (1838 years old) who ob...

Open access Research Article 10.9734/ajeba/2025/v25i51799

Designing a Community-Based Tourism Model for Sustainable Tourism Performance in the Borobudur Temple Area

Teddy Poernama & Budi Santosa · Asian Journal of Economics, Business and Accounting · 2025

This study aims to analyze the influence of Collaboration, Pentahelix Synergy, and Innovative Leadership on Community-Based Tourism (CBT) development and evaluate the impact of CBT on Sustainable Tourism by considering the moderating role of Government Policy. Employing a quantit...

Open access Research Article 10.9734/ajeba/2025/v25i51798

CSR as a Driver of Financial Performance: Empirical Insights from Indian Corporates

Rupali S. Ambadkar, Monika Rambriksh Yadav & Tejal Mitesh Solanki · Asian Journal of Economics, Business and Accounting · 2025

In recent years, Corporate Social Responsibility (CSR) in India has witnessed a significant transformation, particularly since its mandatory implementation on April 1, 2014, which requires companies meeting specified financial criteria to spend at least 2% of their average net pr...

Open access Research Article 10.9734/ajeba/2025/v25i51794

Modeling the Impact of Economic Intelligence in Enhancing Non-oil Revenue Generation in Iraq: A Strategic Approach to Economic Diversification

ALI ABDULKADHIM DADOOSH · Asian Journal of Economics, Business and Accounting · 2025

This study aims to shed light on economic intelligence as an important concept that has asserted itself due to the rapid changes in the competitive environment for institutions and countries. Methodology: The study employs an economic measurement methodology, specifically the Non...

Open access Research Article 10.9734/ajeba/2025/v25i51795

Cloud Technology: A Financial Innovation in Accounting and Microfinance Institutions

Yasmeen Khan, Swarna Parmar & K. S. Thakur · Asian Journal of Economics, Business and Accounting · 2025

The efficacy of Cloud technology is remarkable for young professionals who are players in Accounting, finance, banking, etc. The growing adoption of cloud-based solutions in the financial sector has transformed the way accounting and microfinance institutions operate. This study...

Open access Research Article 10.9734/ajeba/2025/v25i51796