The rapid growth of fintech and AI-enabled investment platforms has significantly transformed mutual fund investing behaviour among young Indians. This study examines the rise of self-directed mutual fund investing and analyses how digital financial infrastructure, fintech access...
Open access
Research Article10.9734/sajsse/2026/v23i61336
Family support is a foundation of students’ success, as well as improving the academic performance of students who are enrolled in higher education. However, no adequate evidence was found in the context of Sri Lanka. Thus, in this paper, the authors focus on analysing the impact...
Open access
Research Article10.9734/sajsse/2026/v23i61337
Rural tourism in Pulau Sibandang promotes community-based development by leveraging cultural heritage and local livelihoods like ulos weaving and homestays. However, its success depends on strong local capacity and coordination to transform these resources into well-managed, incl...
Open access
Research Article10.9734/sajsse/2026/v23i61338
Background: Donor-funded water projects are widely implemented in developing countries to improve access to safe water, reduce household water burdens, and support livelihood development. In rural communities, women often bear primary responsibility for household water collection...
Open access
Research Article10.9734/sajsse/2026/v23i61335
The growing demand for healthier, safer, and more authentic food products has made tourists’ perceptions of healthy local food souvenirs an important factor influencing their purchase intentions in Bogor City. This study investigates tourist perceptions of healthy local food souv...
Open access
Research Article10.9734/sajsse/2026/v23i61333
The integration of green supply chain management (GSCM) practices is critical for enhancing organizational competitiveness, yet their effectiveness in agro-processing industries remains underexplored. This study examines the influence of green capacity building, green packaging,...
Open access
Research Article10.9734/sajsse/2026/v23i61334
Investment activity in Indonesia continues to rise, particularly among college students as part of the younger investor demographic. Investment decisions are not only based on rational considerations but are also influenced by psychological and social factors, as well as informat...
Open access
Research Article10.9734/sajsse/2026/v23i61331
Investor interest in a company's financial results has grown stronger in the business landscape after the pandemic, especially in the food and beverage company. This study not only examines listed on the Indonesia Stock Exchange from 2021-2024 but also explores how profitability,...
Open access
Research Article10.9734/sajsse/2026/v23i61332
Background: Digitalization has transformed traditional marketing paradigms, making digital marketing tools essential for Sri Lankan micro-enterprises to build strong customer relationships, enhance engagement, and sustain business growth in an increasingly competitive environment...
Open access
Research Article10.9734/sajsse/2026/v23i61330
Human behavior in organizations reflects how employees perceive and respond to workplace constraints, which vary across individuals and significantly influence performance outcomes amid skill shortages and operational challenges. Currently, organizations are facing various employ...
Open access
Research Article10.9734/sajsse/2026/v23i61329