Personal Attribution of Millennial Generation: Contribution of Communication Style and Personality to Friendship Quality at BPK PENABUR Bandung
. Rewindinar, Rustono Farady Marta, Octavia Putri Tjajadi, Jovid Jonathan Latukolan
Journal of Education, Society and Behavioural Science · pp. 42–53 · Published 31 Dec 2020
10.9734/jesbs/2020/v33i1230292Abstract
Technology plays a major role in the activities of the millennial generation and is a characteristic of this productive age generation. This study stems from the assumptions of the millennial generation who were present at a time of widespread technological development. The millennial generation has communication problems that are inherent in personality. This study questioned how far the contribution of communication style and personality to friendship quality, in this case, the factors that influence individual behavior. This study aimed to see the contribution between communication style and personality with friendship quality. This study used Attribution Theory which looks at the factors affecting the behavior of others, which are situational and personality factors. The study was conducted using a quantitative methodology with a survey method. The online survey was conducted on 114 participants consisting of teachers and employees at BPK PENABUR Bandung. The participants are the millennial generation who were born between the years of 1981-1995. Data analysis used multiple regression with P <.01. The results show a moderate correlation (r = .463) between communication styles and friendship quality. Also, it shows a moderate correlation (r = .514) between the personality types and friendship quality. The contribution of the communication style and personality variables to the friendship quality is 28.5%. This study describes communication styles and personality as fading personal factors in affecting the level of depth of relationships among the millennial generation.
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