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All published articles 1442

A Study on Google Searches in Banking

Bodo Herzog · Journal of Economics, Management and Trade · 2015

This paper examines the determinants of Google search in the banking area. The weekly Google data from 2004 to 2013 used for this study consists of the 30 largest banks, the Federal Reserve, and the European Central Bank. To my knowledge, this is the first study on the determinan...

Open access Research Article 10.9734/BJEMT/2015/16956

The Impact of the World Trade Organization (WTO) on Foreign Trade: Case Study of Vietnam

Hoang Chi Cuong, Tran Thi Nhu Trang & Dong Thi Nga · Journal of Economics, Management and Trade · 2015

Previous studies of empirical surveys that focus on WTO foreign trade effects on its country members have placed less attention on individual developing countries. This contrasts with the large body of studies that exist on the foreign trade effects of WTO on its entire country m...

Open access Research Article 10.9734/BJEMT/2015/16254

Mobile Marketing: A Study of Buying Intention

Mohammed Rizwan Alam, Mohammad Abu Faiz & Mohammed Zia Aftab · Journal of Economics, Management and Trade · 2015

Lately, mobile marketing has emerged as one of the compelling channels of interactive communication mode between company and consumer. The message through such medium varyingly influences the buying intention. In this backdrop, the purpose of the research is to study the consumer...

Open access Research Article 10.9734/BJEMT/2015/16336

Effects of Training on Employees’ Productivity in Nigeria Insurance Industry

Ofobruku Sylvester Abomeh & Nwakoby Nkiru Peace · Journal of Economics, Management and Trade · 2015

Robust employees training programme will enable business organisations to have the right set of workers with the required skills, knowledge and attitude to manage the different industries in Nigeria, as well as plan adequately and wisely to meet the challenges of skills deficienc...

Open access Research Article 10.9734/BJEMT/2015/15001

Physical Evidence and Customer Patronage: An Empirical Study of Nigeria Banking Sector

Kenneth C. Adiele, Miebaka D. Grend & Ezirim Aloy Chinedu · Journal of Economics, Management and Trade · 2015

This study examines the impact of physical evidence on customer patronage of quoted Banks in south-south zone of Nigeria. 14 quoted Banks at the Nigeria Stock Exchange Market were used for the study. The research considered firm level of analysis and top managers unit of analysis...

Open access Research Article 10.9734/BJEMT/2015/14176

Promoting Life Insurance Products via Personal Selling: The Case of a Leading Insurer in Ghana

Israel Kofi Nyarko · Journal of Economics, Management and Trade · 2015

Personal selling is a paid personal communication that seeks to inform customers and persuade them to purchase products in an exchange situation. It is a powerful two-way form of communication. It allows an interactive relationship to develop between buyer and seller in which the...

Open access Research Article 10.9734/BJEMT/2015/15807

Impact of Job Rotation on Organizational Performance

Austin O. Oparanma & Lawrence I. Nwaeke · Journal of Economics, Management and Trade · 2015

This paper attempts to examine the effects of job rotation and employees’ performances in business organizations. It was mainly concerned with assessing, evaluating, and ascertaining the overall impact of job rotation on productivity, improvement of skills, talents, and correctio...

Open access Research Article 10.9734/BJEMT/2015/12051

Perception on Organisational Attractiveness: An African Sample

Paul Okon Udofot, Emem Bassey Inyang & Anietie Peter Akpan · Journal of Economics, Management and Trade · 2015

A major concern of entrepreneurs worldwide is how to identify and engage the services of workers that would stay for a reasonable period of time with minimal personnel turnover consequences on the organization. Understanding the worker’s initial attraction to the organization pro...

Open access Research Article 10.9734/BJEMT/2015/16537

Do Free Trade Agreements (FTAs) Really Increase Vietnam’s Foreign Trade and Inward Foreign Direct Investment (FDI)?

Hoang Chi Cuong, Tran Thi Nhu Trang & Dong Thi Nga · Journal of Economics, Management and Trade · 2015

Free Trade Agreements (FTAs), the first stage of economic integration, can have possible impacts on member countries through foreign direct investment (FDI) and foreign trade. In this study, we attempt to evaluate the impacts of FTAs that Vietnam has engaged successfully recently...

Open access Research Article 10.9734/BJEMT/2015/16253

Determinants of Competitive Advantage in the Textile and Apparel Industry in Tanzania: The Application of Porter’s Diamond Model

John Mboya & Khatibu Kazungu · Journal of Economics, Management and Trade · 2015

This study explores the magnitude of the key attributes underlying competitive advantages in the textile and apparel industry in Tanzania by using Porter’s Diamond Model (PDM). The sampling design used in this study is non-probability and data were collected from 204 respondents...

Open access Research Article 10.9734/BJEMT/2015/16208

Big Events and the Structural Changes of Foreign Trade in Guangdong Province of China

Qishui Chi & Yue Mao · Journal of Economics, Management and Trade · 2015

Foreign trade in Guangdong province of China plays an important role in the country and even the whole world. There are two kinds of big events which may impact Guangdong’s imports and exports, one is universal events such as the outbreak of financial crisis in 2008, the other is...

Open access Research Article 10.9734/BJEMT/2015/16562

The Clients of Specialized Organic Retailers in Italy

Fabio Maria Santucci & Francesco Diotallevi · Journal of Economics, Management and Trade · 2015

Aims: The organic share of the Italian food market is still small, probably below 2%, but is growing steadily, with a progressive expansion of different typologies of points of sale. The Italian consumers of organic products have been studied by many authors, from different point...

Open access Research Article 10.9734/BJEMT/2015/16425