Vany Aulia Putri

Analysis of Consumer Behavior in Freshwater Fish Purchase Decisions (A Case Study at the Sabilulungan Modern Fish Market, Bandung Regency, West Java, Indonesia)

Vany Aulia Putri, Achmad Rizal, Izza Mahdiana Apriliani & Iwang Gumilar · Asian Journal of Fisheries and Aquatic Research · 2021

This study aims to analyze the behavior of freshwater fish consumers in the Sabilulungan Modern Fish Market, Bandung Regency and to analyze the factors that encourage consumers to buy freshwater fish at PIM Sabilulungan. The method used in this research is a case study with resea...